When I was ten, I desperately wanted to be the first female astronaut. I had it all carefully planned out: a degree in astrophysics, train to be an Air Force Pilot, then BAM! I’d be on the Space Shuttle.
Sally Ride destroyed that dream when I was 11. I simultaneously worshiped her and despised her.
Christa McAuliffe showed us that teachers could contribute to the space program. I was 13 years old on the day of the Challenger Launch. Completely devastated by the loss of the crew, I think that was the day my space dream truly died.
Now I have a new space hero: Col. Chris Hatfield of the International Space Station. He has masterfully used video and social media to invite us into his world on the ISS and teach us about zero gravity. He tweets with William Shatner and answers school children’s questions about life on the ISS. Most importantly, he connects with us virtually in a way that makes us feel like we know him. It’s the same way we feel like we know Jay Leno or David Letterman. Hatfield talks to us like we are friends.
Of course this is only possible because of current technology, but also because of his willingness to learn these new tricks. He’s no Millennial, but he sure communicates like one.
I’ve written before about harnessing the power of the virtual classroom to bring experts to the masses. It’s not just about using the tools, but knowing how to connect with the audience. It’s not about presenting. It’s about conversing. When you bring the audience into the conversation (either directly or by allowing them to submit questions) it becomes a richer and more meaningful dialogue.
Accessible Experts = Learning Heroes.